Oak Communications

Why Oak CommunicationsBiographyPersonal StatementArticles

Why did I call my company Oak Communications?

Nature inspires me. I came up with the name Oak Communications when my husband and I were hiking near Sedona, AZ and the oak trees were turning magnificent fall colors. It was on that trip that I decided to start my own company, and I was inspired by the beautiful and mighty oaks. I still have some of the acorns that I picked up that day as they represent the seeds of my business.

Oaks are found all over the world and there are hundreds of varieties. They have deep roots and their branches spread wide. They provide shade when it is hot. Their wood is used to make furniture, floors and entire homes. Squirrels drop acorns in my yard and I am always delighted when I discover oak seedlings sprouting.

I added the word Communications to Oak because communication is key to healthy relationships and healthy organizations. The American Heritage Dictionary defines communication:

1. The act of communicating; transmission; 2. The exchange of thoughts, messages, or the like, as by speech; signals, or writing. 6. Plural: The art and technology of communicating.

I see my work as a coach and consultant as the art and technology of communicating in order to help individuals and organizations to be effective and fulfilled.

Once I named my company after an oak, I started seeing references to acorns and oaks everywhere. For example, in an article in the San Francisco Chronicle (American dream, Sonoma style: Ulises Valdez goes from pruning vines to making his own wines, by Linda Murphy, 9.29.06), the author describes Valdez's lucky tree, "an ancient oak as characterful as the confident, spirited Valdez." "Valdez sees in the tree what he sees in himself: strength, drive and the ability to survive."

 

"Meetings facilitated by Sue were focused and fun. Her warm and competent style gave us the confidence to expand our communication skills and not the least reminded us how each person contributes to our mission and success."

Dancers' Group